This Privacy Policy applies to our Site dedicated to our brand “Cool Hog”, where we Cool Hog Limited, located at Blackthorn House, Mary Ann Street, Birmingham, England B31RL, United Kingdom, collect certain personal data. We are the controller or the Personal Data collected and processed through this Site. Please read this Privacy Policy carefully as it contains important information to help you understand our practices regarding any personal information that you give to us or that we collect otherwise in the context of the Site (“Personal Data”).
⦁ What Personal Data We Collect and How We Use Your Personal Data:

You can use the majority of our Site without being required to provide any Personal Data to us. For certain services of activities you will need to provide Personal Data for us to be able to provide you the requested service or product or for you to participate in the activity. Requested information on the Site marked with an asterisk is mandatory. If you do not provide the requested information, we will not be able to deliver the service or product to you or you cannot participate in the activity. In addition to information you are required to provide to us in order to participate in activities/campaigns, we collect information, when you visit our Site.

⦁ Information About Your Visit To Our Site:

We collect certain information when you visit our Site, such as your IP Address, which web pages you visit, device category, browser and type of internet browser, social media activity (such as Twitter, LinkedIn, Google, Facebook & Instagram) clicks and views. The information about your use of our Site and services enables us to build segments, which are groups of website visitors or customers with a number of common characteristics such as age group, gender or region. We will likely add you to one of our segments. Segments are used by us to customize the Site and to e.g change the order of search results or where we place certain offers so you are more likely to see these but also to personalise Site content so these may be tailored to your preferences. We may also use segments to show online advertisements that we think are relevant for you.

We use this Personal Data as it is necessary in our legitimate interests to do so to promote our products and services to our website visitors, to maintain the relevance of our brands and reputation, to enable us to attract more Site visitors and to grow business by serving Site visitors with advertising relating to our brands.We will retain the Personal Data for 24 months after your last relevant activity on our Site. We will ask for prior consent when we are legally required.

⦁ How We Share Your Personal Data

We share your personal data with affiliates for operational purposes and market activation. In this Policy, we will only share or receive such Personal Data and cookie data when we are allowed to do so by law. This means that you will be asked for prior consent, if this should be the lawful basis (for example when we share cookie data). When we are allowed to rely on our legitimate interest, we will do so. This is the case when we create and share aggregated marketing insights or segments.

We may need to share Personal Data with third parties to help us provide services and products to you and to run our Site. These third parties are:

⦁ service providers where this is needed to provide us with a service and to provide data analytics services;
⦁ service providers that help us organise campaigns and promotions;
⦁ first and third party advertising companies;
⦁ media agencies for marketing purposes and research purposes;
⦁ social media providers;

These parties may be located in the European Union or other countries in the European Economic Area or somewhere else in the world. When Personal Data is stored by us outside the EEA we will ensure an adequate level of protection of the transferred Data. We require service providers to use appropriate measures to protect the confidentiality and security of the Personal Data.

We also may need to provide Personal Data to law enforcement bodies in order to comply with any legal obligation or court order.

⦁ Retention Of Your Personal Data

We will retain your Personal Data for as long as legally required or for as long as necessary to provide you with any requested services or for any of the other purposes listed in this Privacy Policy. The specific retention terms are listed in this Privacy Policy for each of the relevant purposes. We will take reasonable steps to destroy or de-identify Personal Data we hold if it is no longer needed for the purposes set out above or after the expiration of the defined retention term.

⦁ Cookies

A major part of the information referred to in this Privacy Policy is collected via our use of cookies and similar techniques. Cookies are small text files containing small amounts of information which are downloaded and may be stored on your user device, e.g. your computer, smartphone or table. Techniques we use that may be similar to cookies are tracking pixels, Java scripts, tags and web beacons. These cookies and similar techniques are sometimes necessary to remember your account settings, language and country, but also enable us to measure and analyse your behaviour on our Site and for showing you personalised advertisements on our Site or on third party websites. Where required, you will be asked for consent to our use of cookies. To view more information on what cookies we use and how we use them please review our separate Cookie Policy.

⦁ Social Media

You may choose to share information on our Site via social media, such as Facebook, Instagram, LinkedIn and YouTube. This means that the information you share, with name and preferences, shall be visible to visitors of your personal pages.

⦁ Children’s Privacy

This Site is not intended for use by individuals under the age of 18 (or the applicable legal age for consuming the products in question). We do not knowingly collect Personal Data from individuals under the age of 18.
⦁ Your Rights to Access, Rectification, Deletion, Restriction and Data Portability
If your personal data is or has been subject to the United Kingdom Law, you have the right to request access to and deletion of your personal data, to request restricted processing, to receive and overview of the personal data that you have provided to us in a structures, commonly used and machine-readable format. You also have the right to file a compliant with your local data protection authority. All your rights are subject to applicable data protections laws and other relevant laws and regulations. Where you have provided consent to our use of your Personal Data, you have the right to withdraw your consent without this effecting the lawfulness of our use of this Data before your withdrawal.
Please note that is you make use of (some of) your choices and rights, you may not be able to use, in whole or in part, our Site/services anymore.
⦁ Your Right to Object
You also have a right, in certain circumstances, to require us to stop processing your Personal Data, but where we have compelling legitimate grounds, we will continue processing your Personal Data. However, you have the right to object to our use of your Personal Data for direct marketing purposes, including profiling and when you do so, we will accommodate your request.
⦁ Updates
We will keep this Privacy Policy under review and make updates from time to time. Any changes to this Privacy Policy will be posted on our Site and to the extent possible, communicated to you.
⦁ Contact
If you wish to exercise any of your rights listed above, if you have any other question or a complaint about this Privacy Policy or about our handling of your Personal Data, please contact us.